Maximizing Your Reach — Best Digital Asset Management Systems for Marketing

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Maximizing Your Reach — Best Digital Asset Management Systems for Marketing

Digital Asset Management Software

Digital Asset Management SoftwareToday, content plays a key role in maximizing audience reach and engagement, business development, and recognition. Companies create a large amount of materials—images, videos, advertising layouts, and presentations. Accordingly, effective asset management is needed to increase productivity, optimize workflows, and improve marketing campaigns. 

Want to know what is the best APM solution for your business?

It is important for company members to use innovative solutions—marketing asset management software — to effectively organize, store, find, and distribute digital assets. In practice, this also helps to simplify the control and access to materials, as well as their creation, editing, approval, and distribution. Also, using the tools will help you track asset usage, get statistics, and analyze the effectiveness of marketing campaigns.

There is a large number of software available on the digital market, among which we can highlight the popular marketing asset management system:

  • Adobe Experience Manager with integration with Photoshop, Illustrator, and Premiere Pro;
  • Bynder with integration with HubSpot, Salesforce, and Hootsuite;
  • Widen Collective with integration with CRM and high-security cloud storage;
  • Canto with integration with Adobe Creative Cloud, Slack, and AI technologies for image recognition;
  • Brandfolder with integration with social media and marketing platforms.

Maximize reach with effective digital asset management.

We recommend that you consider not only the specifics of your business but also the size of your department, the type of content, the need for integrations with other platforms, and your budget when choosing the right software for marketing your business. Your decision will help you optimize and speed up processes and increase your reach by leveraging the most appropriate content.

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Maximizing Your Reach — Best Digital Asset Management Systems for Marketing
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